Using Signal Based Merchandising to Help a Global Chocolatier Avoid Out of Stock Issues and Drive Sales
The U.S. is the world’s largest chocolate market and consumers are increasingly choosing high-quality chocolate.
EBOOST
In the second half of 2022, EBOOST was in 4,750 CVS stores across the USA and was keen to maximize visibility in every chiller. Trax initiated three projects to initially find problems, then fix them, before driving trial via sampling and driving sales and visibility with promotions and POS.
Mars Pet Care
Mars Petcare, a leading CPG company, leveraged Trax’s powerful insights and data-driven solutions to measure compliance, improve product visibility and on-shelf availability (OSA), and power its retail operations across stores.
Leading Beverage Alcohol Company
Leading Snack Food Brand
For one CPG brand struggling to maintain on-shelf availability at the peak of the pandemic, Trax’s dynamic merchandising model of using a flexible workforce was the answer.
Materne
In early 2021, Materne used Trax data and saw 11% increase in total points of distribution, 26% sales growth YoY, and 7% sales growth versus the period prior to using Trax.
Major European retailer
Trax and a major European retailer’s Perfect Store program are in over 30 countries and participating stores are growing at a rate that is 80 percent higher than other stores.
Sanofi
Trax and Sanofi’s Perfect Store program are in over 30 countries and participating stores are growing at a rate that is 80 percent higher than other stores.
Molson Coors
Molson Coors used Trax Retail Execution to unlock new KPIs, improve in-store execution and grow revenue.