How retail brands can win this holiday season

In order to maximize influence on in-store shoppers’ purchasing decisions, brands and retailers must implement effective merchandising strategies and ensure that these promotions are not only thoughtfully displayed but also strategically driven.

Rethinking the role of the physical store

When the world shut down in response to the pandemic, only a handful of businesses remained essential — grocery stores being one of the most critical. Retailers and brands scrambled to adapt to a new reality, where demand for online ordering and delivery skyrocketed.

Rethinking the role of the physical store

When the world shut down in response to the pandemic, only a handful of businesses remained essential — grocery stores being one of the most critical. Retailers and brands scrambled to adapt to a new reality, where demand for online ordering and delivery skyrocketed.

The changing state of the shelf: Coping with uncertainty

The COVID-19 pandemic affected supply chains across the US like never before. Trax conducted research in 2020 and again in 2021, and compared availability of 10 key product categories across geographies and retailers. Here’s what we found.

Minimizing out-of-stocks with BOPIS and click-and-collect

The pandemic has provided an impetus to how people shop and the options retailers provide. These include buy online, pick up in-store (BOPIS), and click and collect. These can often result in depleted store shelves, leading to online and in-store customer dissatisfaction.

Minimizing out-of-stocks with BOPIS and click-and-collect

The pandemic has provided an impetus to how people shop and the options retailers provide. These include buy online, pick up in-store (BOPIS), and click and collect. These can often result in depleted store shelves, leading to online and in-store customer dissatisfaction.